Kelly Mulder

Kelly designs marketing strategies for clients using her wide-ranging expertise developed from nearly 20 years in the clean energy space and more than two decades as a marketing and communications professional. Her unique knowledge base in research, program implementation, and evaluation enables Kelly to distill complex technical information into straightforward insights and actionable steps. She excels at managing projects with multiple stakeholders, acting as a communicator, translator, and bridge between project, technical, and creative team members. Her wealth of experience in steering effective creative teams and focus on equity inform how EQX does business. Kelly is very intentional in forming professional partnerships with organizations led by diverse business owners and team members, knowing that superior results come from teams with diverse backgrounds and perspectives. She holds a Bachelor of Business Administration degree in Marketing and Human Resources/Management from the University of Wisconsin—Madison.

Upon the creation of Mulder Consulting—now Equinox Creartive—early in 2021, Kelly’s mom sent her a gift with the quote, “She couldn’t keep her colors inside the lines, so she drew new lines,” which perfectly embodies why the company was founded.

These personal experiences have provided the foundation for the company’s vision to assure all stakeholders are represented fairly, as well as making sure each brand’s value is being used to the fullest.